Our long time friend Tyrone Le Bon is constantly creating interesting and unique work. Ultimately as a creative your best work will probably be copied sooner or later. The joy of this is that it’s a compliment that you are referenced and that people who research subject matter will eventually find you. In the short term it’s pretty frustrating but the difference is you’ll always have ideas whilst those who copy will be on to the next idea they can rip off. I’m not sure why I’m ranting. In as much as I’m not massive on the clothes in this, I like the simplicity in Tyrones’ work and his attention to detail and conjuring a nostalgic feeling with the video effect(or what the format he shot it on). It’s also a reminder that the cold is coming.